Privacy Policy
Effective Date: 12 `September 2025
At Eden Cupcake Floristry, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or interact with our services.
1. Information We Collect
We may collect the following types of information:
Personal Information: Name, email address, phone number, billing and delivery address, and payment details will be made through invoice or payment links supplied by Square.
Website Usage Data: IP address, browser type, device information, and browsing activity (via cookies and analytics).
Marketing Preferences: When you subscribe to our newsletter or other marketing communications like social media.
2. How We Use Your Information
We use your information to:
Process and deliver your orders. Communicate with you regarding your order, enquiries, or requests. Send newsletters, promotions, or updates (if you have opted in). Improve our website and customer experience. Meet legal and regulatory requirements.
3. Sharing Your Information
We do not sell or rent your personal information. We may share it only with: Service Providers: Payment processors, delivery companies, email marketing platforms (e.g., MailerLite). Legal Authorities: If required by law or to protect our rights.
4. Cookies and Tracking
Our website uses cookies to: Enhance your browsing experience. Analyse website traffic and performance. You can control or disable cookies through your browser settings, but some features of the site may not work properly.
5. Data Retention
We will keep your personal information only as long as necessary to: Provide services to you. Comply with legal obligations. Resolve disputes and enforce agreements.
6. Your Rights
Under UK GDPR, you have the right to: Access the personal data we hold about you. Request correction or deletion of your data. Withdraw consent for marketing at any time. Request restriction or object to certain processing. Request transfer of your data to another provider.
To exercise your rights, please contact us using the details below.
7. Security
We take appropriate security measures to protect your personal data from loss, misuse, or unauthorised access. However, no internet transmission is completely secure, so we cannot guarantee absolute protection.
8. Children’s Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal data from children.
9. Contact Us
If you have questions about this Privacy Policy or your data, please contact us at:
Eden Cupcake Floristry
Email: info@edencupcakefloristry.org.uk
Phone: 07397384869
Address: 27 Stokes Drive, Godmanchester, PE29 2UW
10. Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the effective date shown at the top.
Wholesale Privacy Policy
This Privacy Policy explains how we process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Data Controller
Eden Cupcake Floristry is the data controller for wholesale customer information.
2. Personal Data We Collect
We may collect and process: Business name, Contact name, Email address, Telephone number, Delivery and billing address, Payment and transaction information, Order history and correspondence
3. Lawful Basis for Processing
We process personal data under the following lawful bases: Contractual necessity (to fulfil wholesale agreements), Legitimate interests (business administration and communication), Legal obligation (accounting and tax compliance)
4. How We Use Your Data
Your data is used solely for: Order processing and fulfilment, Invoicing and payment management, Delivery coordination, Regulatory compliance, Wholesale account administration, We do not sell, rent or trade wholesale customer data to third parties for marketing purposes.
5. Data Sharing
Data may be shared only where necessary with: Accountants or professional advisers, Delivery partners, Payment processing providers, Regulatory authorities where legally required, All third parties are required to maintain appropriate data security standards.
6. Data Retention
We retain wholesale records for the period required by UK tax and accounting law (currently 6 years), unless a longer retention period is required by law.
7. Data Security
We implement appropriate technical and organisational measures to safeguard personal data against unauthorised access, loss or misuse.
8. Your Rights Under UK GDPR
You have the right to: Access your personal data, Rectify inaccurate data, Request erasure (where legally permissible), Restrict processing, Object to processing based on legitimate interests, Lodge a complaint with the Information Commissioner’s Office (ICO)
9. Contact for Privacy Matters
Email: info@edencupcakefloristry.org.uk
Business Address: 27 Stokes Drive, Godmanchester, PE29 2UW
Phone: 07397384869
We reserve the right to update these Terms & Policies periodically. The most current version will apply to all active wholesale accounts.
